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The Four

Amazon's hidden DNA, Apple, Facebook and Google "The Four. Amazon's hidden DNA, Apple, Facebook and Google by Scott Galloway is a provocative book, which showcases the actions of the four global companies and shows how they manipulate our basic emotional needs in an unthinkable way. There is no better person than Scott Galloway, digital marketing teacher

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The one-minute entrepreneur

The One-Minute Entrepreneur is a useful read for everyone, who wants to improve their entrepreneurship, leadership and business skills. "The One-Minute Entrepreneur" is written in the form of an easy-to-read business novel, in a style typical of the "One Minute Manager" series. The book was written with the participation of Ken Blanchard - co-author of the famous books "One Minute Manager" and "Leadership and the One Minute

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It's not the big ones that eat the little ones, and the swift devour the slow

"It's not the big ones that eat the little ones, and the fast eat the slow' by Jason Jennings and Lawrence Houghton is a book about speed in business as a means of dealing with competition. Jason Jennings and Lawrence Houghton consider, that being fast does not necessarily mean moving fast in the physical sense of the word, and to achieve remarkable successes and

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The Tao of Warren Buffett

In The Tao of Warren Buffett, the authors and experts in. Sun. "Buffetology" have selected thoughts and winged phases of the businessman from various sources - personal conversations, interviews, corporate reports, biographical sketches, etc. The statements in the publication illustrate the practical strategies of Warren Buffett and are not only useful guidelines for any investor - large or small,

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The small data

The small details, които разкриват мащабни тенденции Автор: Мартин Линдстрьом „Малките данни. The small details, that reveal large-scale trends' by Martin Lindström is a book, which reveals what it is, which is the basis of the successful brand. Martin Lindström is a marketing consultant, famous for his bestseller The Biology of Buying. Fundamentals of Neuromarketing', в който разкрива неподозирани факти и

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VIII Conference "Virtual Unification - Products" In Focus " 2-3 October 2020 G.

In the conditions of a pandemic, medical specialists on the front line are of utmost importance, as are pharmacists, to be well trained and prepared for the new challenges in pandemic conditions and expected activation of seasonal viruses. As always, Sting AD stands behind the Master Pharmacists and for the eighth time in a row organizes the Autumn Conference "Virtual Unification - Products

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Twelfth Spring Marketing Conference

Dear colleagues, on 21.03.2020. will take place, traditionally, Spring Marketing Conference for Pharmacists in the EFE Hall of the Marinela Hotel. Sting will once again bring together the pharmacy industry, to motivate skills and practices, reflecting the characteristics of the business for 2020 G. This year's challenge, in front of the forum participants, is to find an answer to the question - Which

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